Bay Area children’s brand, Kira, has found the sweet spot between what we as parents like to put on our kids, and what our kids like to put on themselves. Their graphics are silly or cool enough to be beloved by kids, but not so cool as to lose the innocence of youth.

The entire collection is made in the USA using non toxic dyes, water based inks and certified organic cottons. The mix of rich and modern colors with super soft luxurious cotton tells they’re clearly made with the comfort of playtime, bike rides and nap time in mind.